Home » Posts filed under RTW Fall 2009
Posted by
Unknown on Wednesday, May 6, 2009
Introducing
MATTEVELVET
by ZOYA...
all of the color,
none of the shine
After working with hundreds of matte formulations and color options, the ZOYA color experts are happy to announce three perfect LIMITED EDITION, exclusive MATTEVELVET* shades for Fall 2009 (available July 1, 2009)...
Loredana (ZP498)
gunmetal gray matte shimmer
Dovima (ZP499)
black matte shimmer
Posh (ZP500)
wine matte shimmer
Designed to appeal to a multitude of matte color trend lovers; including every metro mod, vintage stylista, retro pin-up, goth beauty, glam rocker, street chic fashionista and color junkie out there, Zoya MATTEVELVET* shades deliver the new color of fashion. Get all of the color, none of shine with MATTEVELVET*, Zoya’s exclusive blend of matte base and subtle shimmer resulting in utterly wearable and truly stylish nail polish.
Zoya nail lacquers are free of harmful industrial chemicals like toluene, camphor, formaldehyde, dibutyl phthalate (DBP) that are known to cause cancer and birth defects.
As always, each and every Zoya color is made for women so we name the colors after women. Find your favorite shade, Zoya MATTEVELVET* and over 300 other ultra high-fashion shades at www.zoya.com.
*MATTEVELVET (matte velvet) nail color by Zoya is not intended to be worn with a base coat, top coat or speed dryer of any kind. Due to the unique matte formulation, color is not as long-wearing as traditional nail color. A completely clean, dry nail surface yields the best results for matte nail color wear. For best results make sure to always prepare nail with Zoya Remove + (3-in-1 nail polish remover, nail plate cleaner and new color prep.) prior to applying color.
Posted by
Unknown on Monday, February 16, 2009
Monday, February 16th MBFW Toni Maticevski show - official nail care sponsor Zoya Nail Polish. With all the buzz generated by Cheryl Crows Grammy gown it's no wonder the Toni Maticevski show was a "must be there" event for those in the fashion crowd. New York's Altman Building housed the Aussies' sixth trip to fashion week where the couture designer's take on fall 2009 was all about fashion fantasy blends... Inspired by the Baroque masters, the mixed fabric textures and unexpected detail combinations (including sequins, metallics, sheers and custom beadwork) along with a unique layered nail polish look gave the show an ethereal feeling. The show's creative director, Dhav Naidu and manicurist Skyy Hadley layered Zoya's Collette over Yasmeen to create the sexy, murky nail color effect. Zoya watchers spotted Solange Knowles, Carson Kressley, Kithe Brewster (stylist) and Sex and the City's image maker Patricia Fields (maybe the next SATC movie will include Maticevski and Zoya).
See the Toni Maticevski show looks here.
Posted by
Unknown on Friday, February 13, 2009
MBFW RTW Fall 2009 collections and Zoya blow into New York (whew - it was really windy)!Zoya Nail Polish was the nail care sponsor for the Rachel Roy MBFW Fall 2009 Fashion Presentation on February 12th at the incredible IAC building in New York.Contrasting and complimenting the neutral palette fall/winter styles and structured bobs, the nail color of choice was light - Zoya's Tasha... Otherwise often referred to as the "perfect nude nail polish" by editorial manicurist Jackie Saulsbery.We spotted Helena Christensen, Veronica Web, Joy Bryant, Olivia Palermo, Phillip Bloch and the one and only Andre Leon Talley all enjoying the show.See complete coverage of the Rachel Roy presentation by WWD fashion here.
